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Main Street has been a go-to spot in Southern California for summer fun for over 25 years, pulling in crowds before and after their beach trips. Nestled in the historic ‘Dogtown’ area, it’s where modern skateboarding first took off.

This once-hidden gem is now a lively hotspot bursting with quirky shops, fantastic Michelin-star restaurants with outdoor seating, and awesome events like "Day of The Dog," "Summer Soulstice," and "Rocktober."

Every Sunday from 8:30 am to 1:30 pm, the farmers market comes alive just south of Ocean Park Boulevard, sandwiched between ‘The Victorian’ and the ‘California Heritage Museum.’ Picture a bustling atmosphere filled with colorful stalls of fresh, locally sourced produce, the melodic sounds of live music serenading shoppers, and tantalizing aromas wafting from gourmet food trucks. This family-friendly event is a must-visit that captures the essence of community and togetherness.

Main Street stretches a delightful path from Pico Boulevard to Rose Avenue, providing a refreshing alternative to the bustling shopping malls. Here you can indulge in a robust coffee from ‘Urth Caffe,’ enjoy an elegant French meal at the charming ‘Pasjoli,’ experience the umami of savory Japanese rice balls at ‘Sunny Blue,’ or embark on a culinary adventure at ‘Cobi’s,’ which specializes in mouthwatering Southeast Asian dishes. It truly is a paradise for food enthusiasts!

Kick off your morning with some yummy donuts and artisanal coffee from ‘Alfalfa’ or ‘The Place To Be.’ Afterward, get your sweat on at places like ‘Love for Pilates’ or ‘Athletic Gaines,’ or take a laid-back e-bike ride with ‘Pedal or Not.’

For those who love to shop, Main Street is packed with boutiques, including favorites like ‘Lost and Found’ and ‘jAdis,’ plus artisanal gems like ‘OK’ boutique. Want to unwind? Treat yourself to a massage at ‘The Now’ or a mani-pedi at ‘Pinkie's’ or the newly opened ‘Toolbox,’ which is just for the guys.

Need a little pick-me-up? Swing by ‘MUD\WTR’ for a mushroom latte, or cool off with some artisanal gelato from ‘Dolcenero Gelato.’ And if you’re into home decor, check out ‘Epoxy Expertise’ or ‘Lost & Found,’ a celebrity favorite.

But Main Street is more than just a place to shop and grab a bite; it’s an experience rich in history and fun. Treat yourself to a psychic reading at the Psychic Boutique or unwind at Edgemar, a stunning design by Frank Gehry, where you can savor delicious Holey Grail Donuts and indulge in Blue Bottle Coffee in the charming courtyard. Make sure to visit Santa Monica Travel & Tourism for insider tips and maps to enhance your adventure!